William C. Cox III joined Princeton Capital Management in 2002 where he spearheads the marketing effort. Prior to joining the Investment Advisor, he was a Consultant at EFDEX,
Inc., responsible for strategic alliances with providers of value-added services such as content, credit, logistics, and risk management. Previously, he was Chairman, CEO
and Founding Partner at Transaction TV, Inc., a B2B website for online food, wine and beverage trading.
Mr. Cox held a variety of positions at Dow Jones & Co., spanning many areas of expertise including advertising (The Wall Street Journal, Barron’s Magazine and Dow Jones
Newswires), marketing and research, in addition to as a member of Steering Committee and as Managing Director for Dow Jones Indexes.